This virtual presentation provided by GoodWorks features presenters Charlotte Field and Melanie Lepper.
Presenter: Charlotte Field, Partner & Head of Client Delivery - Good Works
Charlotte is a fundraiser and digital native with more than 15 years of experience in communications and fundraising. She’s a strategic thinker with a mind for integrating offline and online tactics to create cohesive donor journeys that generate exceptional results. As a partner at Good Works, she’s worked with charities of all sizes and causes to raise funds from annual and legacy donors. Charlotte is a co-author of ‘You Can’t Take It With You: The Art & Science of Legacy Fundraising’ (2019), a regular on the conference circuit, and pronounces ‘GIF’ with a hard ‘G’.
Presenter: Melanie Lepper, Director, Client Experience - Good Works
Melanie has more than 11 years of experience in the fundraising sector, conceptualizing and managing innovative direct response campaigns for mail, phone, and digital. Since joining Good Works in 2018, she's worked with nonprofit clients of all sizes to build their legacy giving pipelines, and communicate with prospective donors through compelling, inspiring, and effective storytelling.
Melanie holds a Bachelor in Public Relations from Mount Saint Vincent University, is a member of the Association of Fundraising Professionals (AFP) Ottawa Chapter, and successfully gained her CFRE in 2022, as well as her Certificate in Philanthropic Psychology in 2024.
