Professional Development Luncheon
Tuesday September 19th, 2017
12:00 noon - 12:30 p.m. Registration, Networking & Lunch
12:30 p.m. - 1:30 p.m. Presentation by Fraser Green
In 2007, Iceberg Philanthropy became an instant international best-seller in the philanthropy world. Today, it is required reading in post-secondary fundraising programs across Canada. As its authors prepare to release the second edition, you will receive highlights from its contents. This session will include new research findings and data from the field as well as case studies from legacy campaigns with some of Canada’s leading charities. Highlights from the session will include insights to answer:
- Just how much money is in Canadian wills bound for charities and how much more is coming in the next five years?
- What is the precise profile of which Canadians have wills and which Canadians are leaving charitable bequests?
- Which persuasive arguments work best in moving legacy prospects to bequest commitments?
In this session, you will discover simple steps any charity can take to kick-start its legacy giving program without spending big money or taking up a lot of staff time.
Fraser Green
Fraser Green is widely considered one of Canada’s most strategic and creative thinkers in the fundraising sector today. Fraser is the Chief Strategist and Smartypants at Good Works – a consulting firm that propels charities to build deeper relationships with loyal donors and constituents.
Fraser is a gifted communicator whose books, articles, blogs and contrarian rants are widely read by fundraisers and CEOs around the world. Fraser is a gifted speaker – and has presented sessions and plenary addresses at hundreds of fundraising conferences in Canada, the USA and Europe.
Fraser is a self-confessed ‘donor research freak’. He believes deeply that creating a superb donor experience is the key to great-fundraising and that listening carefully to donors is an all-important first step in doing so.When he is not staring at his laptop, Fraser loves to bike and ski, bend his body into ridiculous yoga postures, play his guitars and generally explore the world around him.
Thank You to Our Event Sponsors!
Tickets: CAGP members, $55; non-members, $70; or CAGP member exclusive Express Pass or Flex Pass
This session is included in our Express Pass and Flex Pass packages. However, Express Pass holders and Flex Pass holders MUST STILL REGISTER. For all attendees, please note that registration represents a purchased ticket to the event. Payments may be made by Visa or MasterCard if you register online, or by cheque or cash at the door.
Registered but you cannot attend? Substitutions or cancellations must be made at least 48 hours prior to the event. An invoice will be sent to guests who have not notified the CAGP GTA.
Please register by Friday, September 15th, 2017
For more information Email: info@cagptoronto.org Website: www.cagptoronto.org
