The number of Canadians who’ve left a gift in their Will has doubled in the last five years. In Manitoba and across the Prairies, that number is even higher.
Planned giving is on the rise and becoming a significant source of future revenue for charities.
Join Laurie Fox, Director of Will Power (Canada's public awareness campaign for legacy giving), as she shares the latest research on planned giving - including insights from Manitoba and the Prairies - and practical steps that charities of all sizes can take.
You’ll learn:
• Who is most likely to leave a charitable gift in their Will
• Which causes they’re choosing, and how they plan to give in the future
• The key motivations and barriers that influence their decisions
• How to speak with supporters about legacy giving
• Simple, low-cost ways charities can start a planned giving program
A single gift in a Will can transform a charity's future. This session will give you a clear understanding of the opportunity, and how your organization can engage with it.
Canada